case study
Rhubee’s Chocolatiers
case study
Rhubee’s Chocolatiers
THE PROJECT
Building a stronger digital presence across ecommerce, product imagery, content and paid social.
Rhubee’s Chocolatiers is a South African chocolate brand. My role spans its ecommerce website, product photography, social content and Meta advertising – bringing these touch points together into a more consistent digital presence.
WEBSITE | PHOTOGRAPHY | SOCIAL CONTENT | PAID MEDIA
WEBSITE DESIGN & DEVELOPMENT
A cleaner ecommerce experience with stronger product presentation, improved mobile usability and a simpler shopping journey.
WEBSITE DESIGN & DEVELOPMENT
A cleaner more intuitive ecommerce presence with improved product presentation better mobile usability and a smoother shopping experience to make it easier for customers to discover and buy.
PRODUCT PHOTOGRAPHY
I photograph and retouch Rhubee’s products to create clean, consistent ecommerce imagery across varied packaging and formats. I also develop lifestyle and campaign visuals for use across the website, social media and advertising.
PRODUCT PHOTOGRAPHY
I photograph and retouch Rhubee’s products to create consistent ecommerce imagery, alongside lifestyle and campaign visuals for the website, social media and advertising.
SOCIAL MEDIA
I manage Rhubee’s monthly social content from planning and creative development through to copy, approval and scheduling.
Content combines product promotion, education, customer stories and campaign-led creative.
Plan → Create → Client Approval → Schedule → Manage
META ADVERTISING
I manage Rhubee’s Meta advertising using focused monthly budgets to support product awareness, website traffic and conversions. Campaigns are monitored and optimised around creative, audiences and performance.
ONGOING MARKETING & SUPPORT
Ongoing support across website development, product imagery, social content and paid advertising gives Rhubee’s one consistent marketing resource as the brand evolves.
PLAN > CREATE > MANAGE > OPTIMISE
